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ABOUT US

From Strategy To Real Business Outcomes

Michel Borst is the founder and owner of Contexo, bringing with him
over three decades of invaluable experience in the global and
mid-market enterprise technology sectors across Asia and Europe.
Throughout his career, Michel has held senior executive positions at
global organisations such as Accenture, IBM, Microsoft, SAP, and
Citrix Systems.
Notably, he also served as the global CEO of Dion Global Solutions, a 
publicly listed software and services company for the financial services
industry.

With a strong focus on supporting clients in their growth strategies

and business transformations, Michel has cultivated a deep

understanding of the enterprise technology industry. His expertise lies in crafting growth strategies, building and leading high-performance sales teams, driving significant revenue growth, and facilitating successful business turnarounds. By leveraging his profound insights into the regional market dynamics and strategic prowess, Michel empowers clients to thrive in highly competitive environments.

Beyond his professional achievements, Michel is a valued member (MSID) of the Singapore Institute of Directors, where he actively contributes to promoting excellence in corporate governance. He holds a Master's degree in Economics and Business Administration from Maastricht University in The Netherlands.

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Why Clients Work With Us

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WHY CLIENTS WORK WITH US

EXPERIENCE & EXPERTISE

Unparalleled regional experience across technology sector and industries .

LOCAL KNOWLEDGE

In-depth understanding and market intelligence to provide actionable insights

BEYOND INSIGHTS & ADVICE

Ability to execute what we recommend through our market entry implementation models

STRONG REGIONAL NETWORK

Strong network & connections to find the right local partners for your business

WHAT WE BELIEVE

"Our mission is to empower enterprise technology companies in South East Asia by delivering exceptional strategies, transformative sales solutions, and hands-on expertise, enabling them to accelerate their growth and achieve remarkable success."

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Connect

We truly connect with and foster the relationship with our customers and partners for the long term. 

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Integrity

We uphold the highest standards of integrity, ethics, and professionalism in all our interactions.

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Create Value

We work energetically to constantly create value for our clients and people we work with. We strive to make a difference and be a force for good.

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Respect

We are open, inclusive and emphatic and treat everyone with respect and humility. 

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